Motorsport for Humanity
Speed with purpose
Education, Culture and Security in a Single Movement.
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Beyond speed. Beyond victory.
Motorsport has always been about more than engines and speed
It is a story of courage, focus, discipline, and the unyielding human desire to overcome.
The greatest race is not against others — it’s the one within ourselves
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Road Safety Education
Road safety doesn't begin on the track, but in the mind of each driver.
As part of the Motorsport for Humanity program, EB New Generation promotes driver education classes and workshops for young people, schools, and communities, in partnership with local authorities and traffic experts.
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International Cooperation
Through motorsports, we promote cultural and educational exchange between young people from different countries across the Americas.
Participants share knowledge about technology, mechanics, communication, and leadership, developing a collaborative network that transcends the track.
About Our Program Director
Vice President of EB New Generation and Director of International Motorcycling and Motorsport Programs, he is also an entrepreneur involved in the organization of sporting events and commercial activities.
Jorge Omar Cusanelli
